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The WyzGuy Radio Show with Jason Michael -Helping Today's Glass Artist Think Like an Artistic Entrepreneur

The WyzGuy Radio Show is dedicated to Educating and Inspiring through conversations with todays top-talents in the world of glass. Along with Artists, Host Jason Michael shares conversations with experts in areas pertaining to law, health, and business in hopes to bring light to areas of concern. Whether its heavy metal toxins, paying taxes, or how to properly set up a glass studio, we have a ton of fun in store for you.
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The WyzGuy Radio Show with Jason Michael -Helping Today's Glass Artist Think Like an Artistic Entrepreneur
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Now displaying: November, 2018
Nov 29, 2018
Episode 205(Best Of): A Double Dose of J.D.Mapelsden 
 
Every time I’ve had the pleasure of chatting with J.D. I leave the conversation fired up and inspired.  I hope that sharing these interviews back-to-back will get you fired up and inspired as you grind your way through the holiday season.    Enjoy and Thank You again for the continued support and love!!
 
 
-Jason Michael 
 
 
Episode 137-J.D. Maplesden shares his journey from his humble beginnings as a glass artist to where he is now. From Vagabon to Vagabong...
Vagabong trailer
Boroedtime

Episode 183- J.D. Maplesden returns to discuss his film  "Vagabong:The American Pipe Dream"
Follow the journey of J.D. Maplesden as he shares the stories and passion of an ever growing community of glass artists pushing the boundries of the glass pipe.
https://vimeo.com/ondemand/vagabong/248534498
 

Please e-mail 3 to 5 high-resolution digital images of your glass art that
are at least 300 dpi along with a completed Submission Form to
 
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Nov 20, 2018
Episode 204: Selling Your work during the holidays
 
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     This is the time to begin gearing up for the holiday rush . As we all know time disappears even faster this time of year between the studio time, holiday parties, family get-togethers and trying to find sleep amongst the chaos. Ideally if you are able to continue the momentum created throughout the year, the holidays can be highly successful.
giving you the opportunity to add new items to an already large catalog. Try new ideas for items such an annual limited edition series or item. Personally I make and sell a limited edition ornament. Platforms like Etsy and BigCartel are a great place to sell and promote these items. Each platform has its own algorithm helping you promote yourself as an artist. They are flooded with a sea of others but with persistence and time dedicated to this process as well as consistancy you can find success. Social media platforms like Pinterest and Instagram allow you to promote the items you are focused on selling during the holidays.

     If you are selling different items you can showcase them individually throughout the weeks as well as promote the sales giving your tribe an advanced notice. Another important idea is to think of supply and demand or scarcity of your item. Let your tribe know that you are only making 20 or 50 of a specific item and that they are numbered and dated and signed. This adds to the hype and the need for your tribe to own your limited edition items. Remember if you do go this route that you have to stay true to your word and if you say you are only
Making 20 of said item then you have to stick to that number. The item can change and vary over the years and seasons to keep this item a consistent collectors edition item and keep the scarcity mindset associated with it which will drive your tribe to feel the need to buy it now since they'll never be able to get that item again. This is why it is so important to stay up with your social media and stay consistent with your word and posts......

     Here's a few tips when it comes to selling wholesale orders to your retailers:
[ ] Shops are busy
[ ] Visit or call in advance to see what the shop needs. Not wants. Make an appointment and hold shop to it
[ ] Always make a few extra items that you want to sell
[ ] Think retail 20-50.00 stocking stuffers.
[ ] Put together a Christmas or holiday pack. Stockings with goodies
[ ] Follow up before going to confirm appointment made
[ ] Platforms to sell retail
* Etsy
* Shopify
* Bigcartel
* Social feeds
These are just a few of the popular platforms of selling your work in a retail level. Most of these won't allow functional art so take advantage of this and make other items that still show your work and artistic expression as well as the ability to expose yourself to a different community that loves art and supporting the arts.
links talked about in episode:
http://www.rushimprint.com/custom-lighters.html
Nov 19, 2018
 
 
WGRM Episode 3: Creating an emotional response through intention 
 
   Throughout the years working at Disney as a glassartist, a common question I get asked is “what are some of the favorite items that I get to create”.   
 
There’s a few default answers I give but the answer to that question is “Anything that creates an emotional response “.   Whether it’s a smile, laughter, tears and even sometimes disappointment. While last one isn’t always the best it can still be a positive response and here’s why!     
 
    When you’re creating works of art you need to think about the person that is going to purchase what you’re creating.   Even if you don’t know who that person is and whether you’re creating one-of-a-kind art or just simple production,     every step of the creative process can be seen in the final product whether you realize it or not.   
 
 
Here’s a few questions I want you to ask yourself. 
 
-If a stranger with zero art knowledge gets to hold and admire an item you made will they be able to tell that it was well crafted?

-Will they think an amature or new glass artist made it?  

-Will they immediately be able to tell that heart and soul was put into this work.?  

-Will they see and understand the imperfections were intentional or maybe due to oversight from a lazy artist? 
 
When creating your work I would like to suggest you put the effort into every step as if you are being watched by some of the most prominent glass artists and collectors in the industry.  Don’t put pressure on yourself per say but treat everything you make with intention.   It doesn’t matter if your a newbie and have only been behind the torch for a month or an O.G. like myself who been behind the torch for close to 20-years, you must make every step of the process intentional.  If you see a step was missed ask yourself why you skipped that step.   Why is your work looking the way it does?  
 
Here’s a great example:    If you receive an order for 10- 3” wrap and rake spoons and the customer expects each one to look the same minus the color variation, are you going to just make 10 and then hand them off.  Or are you going to make 15 of them and pull out the 10-that look the closest to each other?    Say you make 20 spoons and none of them look the same.  You need to ask yourself why they don’t match.    Are you using a formula when creating a pattern? Have you broken down the process step by step before even turning the torch on?  
 
A customer has certain expectations and an emotional response will be the first reaction you receive from them.     Pay close attention to your process and be intentional.   Show your integrity as maker through your process,  not  the final piece but the actual process. 
 
Start off with a plan, make sure your glass is clean and your bench is organized. Write down what materials will be used for said item you’re going to make and truly be intentional.  Every step counts and if there’s a step of the process that you struggle with then practice just that step. Find a way to refine the process and eventually everything you make will speak intentionality and in the end create a positive emotional response from your customer.     
 
Being intentional and paying attention to the details will change the way you perceive your work and many other areas of your life.   Be open to critiques and don’t allow your ego to get in to way.    
 
Next time your about to turn on the torch tell yourself you are going to be intentional throughout the creative process and in the end the emotional response you receive from the customer will reflect who you are as an artist. 
 
And this has been the WGRM 
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Nov 4, 2018

Episode 203- Bryan Ratcliffe- Road Trippin' Down Memory Lane

 

find him on instagram @surfratglass and his foot pedal at www.daspedal.com

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